Scaling SEO with Industry-Low CPA for a Leading Los Angeles Law Firm

Case Study by Vix Media Group

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Summary

A premier Los Angeles-based law firm partnered with Vix Media Group to drive organic growth, reduce acquisition costs, and achieve top search rankings in one of the most competitive legal markets. Through a phased SEO strategy, technical optimizations, and strategic link building, we successfully delivered rapid ranking improvements, increased traffic, and a dramatically lower cost per acquisition (CPA) compared to industry standards.

$2,000

Maintained Organic CPA Under $2,000

Top Rankings

For High-Competition Legal Keywords

168%

Increase in Organic Search Clicks

Solutions Provided

  • Advanced Search Engine Optimization (SEO)
  • Website Development & Performance Optimization
  • Content Strategy & High-Intent Keyword Targeting
  • Link Building & Domain Authority Enhancement
  • Cost Per Acquisition (CPA) Optimization

Our Approach & Goals

This law firm faced an incredibly competitive SEO landscape and needed an agency that could deliver real organic results. Our three-phase strategy ensured immediate impact while setting the stage for long-term scalability.

The Results

Through our data-driven SEO strategies and optimizations, we scaled organic growth, secured top rankings, and significantly reduced the client’s CPA—all while ensuring long-term sustainability in search rankings.

Path to success

Phase 1 - Proof of Concept

  1. Conducted deep keyword analysis and on-site optimization.
  2. Executed high-quality link building to improve authority.
  3. Re-engineered website functionality for better search performance.
  4. Result: Page 1 rankings for most target keywords within six months.

Phase 2 - Optimizing for Scale

  1. Expanded link-building efforts and enhanced website UX for higher engagement.
  2. Improved mobile speed and usability to meet Google’s evolving ranking factors.
  3. Conducted weekly site performance optimizations to sustain top-tier rankings.
  4. Result: 143% increase in organic search clicks and 45% growth in impressions.

Phase 3 - Long-Term Domination

  1. Secured a long-term partnership and increased marketing spend.
  2. Expanded keyword coverage and scaled SEO nationwide.
  3. Built an evergreen SEO flywheel effect, ensuring continued organic traffic growth.
  4. Result: 168% increase in organic clicks and ongoing dominance in legal search rankings.

Transform Your Vision into Reality

Solutions

Partner with us to strategize, plan, and execute solutions that drive impactful results and elevate your business to new heights.

Experienced team

Our dedicated team of experts brings a wealth of experience and industry knowledge to craft tailored strategies that drive growth and success.

Certified employes

Our certified professionals ensure that every project is handled with the highest level of expertise, delivering top-notch solutions that meet your business goals.

Proven Results

With a track record of successful projects and satisfied clients, our certified team consistently delivers measurable results that exceed expectations.